Write-ography
"Creating
Lexington," Continuing the History of Lafayette County,
Lafayette County Historical Society, Higginsville, Missouri, 2002 >
In
1819, seven men create a town, using only their strategic minds and
good information.
"Real
Technology, Real Work," Ventures, American
City Business Journals, Charlotte, North Carolina, November, 2001 >
Not
all technology revolutions are digital: how about a truly useful industrial
innovation?
"Why
Change Happens," Ventures, September, 2001 > One
family joins the swarm around school systems that don't work and builds
a new one.
"So
Simple It Works," Ventures, July, 2001 > A
new approach to publishing: is it part of an evolutionary advance?
"'Without
Toil or Labor': New World Economy Offers New Economy Lessons,"
Ventures, May, 2001 > America:
founded in "irrational exuberance" or sassafras
futures at Jamestown.
"Square
Footage, No Soul," Ventures, January, 2001 > A
family creates human-scale community with its downtown grocery store.
---------2000
/ 1999-------------------------
"High
on the Hog," Ventures, October, 2000 > Business
owner rides his Harley into a venture that doesn't bore him silly.
"Mercado
Central: A Lesson in Community," Ventures Minority Business
Guide, October, 2000 > Latino entrepreneurs build businesses
and community in the frozen North.
"Digital
Soul: Blackmusicamerica.com Knows Its Audience," Ventures
Minority Business Guide, October, 2000 > Music entrepreneur takes
Motown, jazz, and gospel to the internet.
"Cuba:
A CEO Looks Beyond the Headlines," Ventures, September,
2000 > Technology CEO goes to Cuba and finds people with ambitions
much like his own.
"Confessions
of an Ex-Bureaucrat," Ventures, June, 2000 >
The truth about working with governments; it can be done and profitably,
too.
"Freedom
Song," Ventures, February, 2000 > A singer turns
down a major label contract and builds a fun business around her lyrics.
"The
Copernicus Model," Ventures, December, 1999 > Two
recent authors suggest that business may not be at all what we think
it is.
"A
Clear Call," Ventures, October, 1999 > Would-be
customers "force" accountant to start a rowing shell company.
"Driving
Force," Ventures, August, 1999 > Opportunity in
other people's fantasies: two businesses for totally different markets.
"Survival
of the Fittest," Ventures, June, 1999 > Retailers
demonstrate that "competition" may be more myth than reality.
"How
to Understand Your Market," Ventures Growth Guide,
May, 1999 > Step-by-step
guidelines for understanding the system in which a business operates.
"Living
Life to the Fullest," Ventures, March, 1999 > Successful
salesman gives it all up to do radio show on "what it means to
be fully alive".
"The
Big Picture," Ventures, January, 1999 > Tech marketing
director sees a bigger picture when he listens to the marketplace.
---------1998
/ 1997-------------------------
"Real
Life: Margaret Thorpe on the Value of Curiosity," Ventures,
December, 1998 > Curiosity will get you everywhere, and it won't
kill your cat, either.
"Election
Holds Lesson for Businesses," CityBusiness, American
City Business Journals, November 20, 1998 (with Cliff Havener) >
Minnesotans voted for Jesse Ventura for a good reason, and businesses
need to think about that reason.
"Living
Organisms, Dead Objects, and Catbert," CityBusiness,
June 12, 1998 (with Cliff Havener) > People make big mistakes when
they pay more attention to data and linear thought than to patterns
and systems.
"Creativity:
It's Not Just Playing Outside the Box," CityBusiness,
March 6, 1998 (with Cliff Havener) > The current fad for "creativity"
in corporations needs to be grounded in purpose, not just process.
"When
It Really Works, The Frogs Win, Too," CityBusiness,
January 30, 1998 (with Cliff Havener) > Products and processes that
damage the environment also waste corporate capital.
"Let's
All Calm Down About the Web," CityBusiness, October
31, 1997 (with Cliff Havener) > The internet is not a life revolution;
it's just a tool, rather like a toaster.
"Why
People Really Buy and What to Do About It," CityBusiness,
October 24, 1997 (with Cliff Havener) > Buyers are in charge, not
sellers, and we operate from simple principles, not complex mysteries.
"Dispelling
Myth of the Competent Capitalist," CityBusiness,
October 3, 1997 (with Cliff Havener) > If evil capitalists are manipulating
consumers, how come consumers reject 90% of what they try to sell?
---------1996_
1993-------------------------
"The
Root Cause of New Business Failure," 1996 Handbook of
Business Strategy, Faulkner & Gray, New York, 1995 (with Cliff Havener)
> Most new businesses, even those of large corporations, fail because
they don't really understand how users think and work.
"Market
Analysis: How to Develop Markets," A Business Guide to
Recycling Market Development, Minnesota Office of Environmental
Assistance, St. Paul, Minnesota, no date, circa 1995 > Step-by-step
guide for understanding if there is a market for recycled goods.
"Customers
Can Tell You What They Want," Management Review, American
Management Association, December, 1994 (with Cliff Havener) > Response
to the assertion that people can't tell companies what they want, so
companies have to give them whatever they feel like.
"Some
Firms Fail to Ask: Does Idea Have Value?", CityBusiness,
May 20, 1994 (with Cliff Havener) > Several brief case studies of
businesses that failed and why they failed.
"Looking
For a Face, She Finds Only a Turned Back," CityBusiness,
October 15, 1993 > Companies are becoming increasingly isolated from
the outside world, and it's not good for business.
-----------------------------------------------------------------